ERTH Beverage Co.
Brand Storytelling Brief

Project Scope

Creating captivating content for ERTH Beverage Co’s social media and overall story branding. Capture the organic, authentic personality that is loved by ERTH’s customers, the story of Sam and Eric.

Focusing on the heart behind the brand, the interactions between customers and founders at the Farmer’s Market. Creating a consistent brand style of content for ease of posting.

With time, brand into the brick and mortar story process and bring audience into that experience and launch organically as well.

Main Focus:

  • Showcase the fun, lively energy that ERTH embodies.

  • Capturing the story of Sam & Eric behind ERTH and where it all began as well as where it is headed.

  • Creating a staple brand in the community of Boise.

Authentic, Fun, Docu-Style, Community Focused, Story Driven

Package Options.

  • Entry Package

    1 Day On-Site Filming

    Deliverables:
    3-4, 30sec. Vertical Reels

    Content Planning:
    ERTH Bev. Delivery Ad (1-2 Reels)
    Capturing Farmer’s Market (2 Reels)

    $1500 per project

  • Social Package

    1-2 Day On-Site Filming

    Deliverables:
    4, 30 Sec. Vertical Reels

    Content Planning:
    ERTH Bev. Delivery Ad (1-2 Reels)
    Capturing Farmer’s Market (2 Reels)
    Quick Back Story of ERTH (1 Reel)

    $2000 per project

  • Brand Package

    2-3 Days On-Site Filming

    Deliverables:
    Brand Story Film 1-2Min for Website
    6, 30Sec. Vertical Reels

    Content Planning:
    ERTH Bev. Delivery Ad (2 Reels)
    Capturing Farmer’s Market (3 Reels)
    Cut from Brand Story (1 Reel)
    Brand Story of ERTH (1-2Min Video for Website)

    $3500 per Package

Inspiration Pieces

Pulling from the “Fun, Lively, Gather Your Friends” Energy: